If your marketing doesn’t inspire people to take action on your site, it’s not working hard enough. At Sellpoints, our digital marketing agency goes beyond getting folks to your site. By creating engaging content, leveraging technology, and utilizing multiple touch points, we create lasting, active connections between people, products, and companies.
Our Digital Marketing Team Mission:
- Improve brand awareness
- Drive qualified traffic to your site
- Keep your site top of mind to potential customers
- Encourage users to make a purchase or take another desired action on your site
What Our Digital Marketing Services Can Do For You
At Sellpoints, our digital marketing solutions serve as a form of customer acquisition that utilizes digital marketing techniques, combined with proprietary technology and analytics. This helps companies to elevate site ranking and awareness, drive site traffic, and optimize conversion rates.
We focus, optimize, and report on quantitative and qualitative data to hit business objectives. Our customer-centric model lets our clients see us as an extension of their teams, working towards a common goal. We leverage multiple marketing channels to drive qualified traffic to your websites. Learn more about each of our retail marketing services below.
Search Engine Optimization (SEO)
Whether you’re challenged with increasing online visibility for a specific term of phrase, focused on beating out specific competitors, suffering from poor conversion rates, or even worse digging out from a Google penalty, our team has experience with these challenges and can help your site grow. Our SEO consultants have a combined 22+ years’ experience in working with companies to increase the quality & quantity of organic traffic. We utilize a series of technologies, techniques, and analytical insights to increase traffic, educate & engage your target audience, and, most importantly, drive sales! READ MORE…
Our SEO Services Include:
- Comprehensive Website audit
- Keyword & Content Targeting Research
- Page Optimization
- Penalty Prevention, Removal, & Recovery
- Customized Performance Reports & Dashboards
Paid Media Services
Paid Media is a critical part of your digital marketing strategy and a driving force of ROI. Whether you’re looking to rev up sales, acquire valuable leads or just ready to take your Brand to the next level, Sellpoints can develop the right media plan to reach your advertising goals. With our customer-centric approach, actionable analysis and robust reporting, we keep you in the loop every step of the way, more importantly, we keep you one step ahead of the competition.
Our Paid Media account managers are Google-Certified, data-driven marketing professionals with proven success in paid acquisition channels. We provide thought leadership, management, and execution expertise in Paid Search, Shopping (PLA), Display, and Paid Social. READ MORE…
Our Paid Media Services Include:
- Develop paid strategy to accomplish marketing goals
- Build out paid search, shopping, display, social and remarketing campaigns per client strategy and goals
- Optimization of campaigns, keywords, products and audiences
- Ad copy adjustments in response to client promotional events and/or performance
Retargeting allows you to reach your audience – no matter where they are – with highly targeted, real time digital advertising solutions and the best account management in the industry. Our objective with retargeting is to re-engage with site visitors based on their behavior on prior visits. This is most frequently managed using a banner ad on a 3rd party site.
Our full-service display advertising solutions help you optimize your marketing spend by serving targeted display ads to the right people at the right time. Whether you’re trying to capture new customers, identify a highly qualified audience, or re-engage existing customers, we have the solution to address every step in your customer’s lifecycle. READ MORE…
Our Retargeting Services Include:
- Strategic collaboration with an Account Manager
- Campaign set-up, optimization and management
- Creative guidance, upload and audit
- Robust dashboard with 24/7 reporting
- Ongoing strategic meetings and performance reviews
Insights and Reporting / Data and Analytics
We believe that a successful marketing strategy is hinged on data and the story that it tells. Whether it’s monitoring site traffic, measuring impressions, or tracking your keyword ranking position, we ensure full transparency with our approach and results so you’re not left wondering what’s working and what’s not.
Our detailed reports are comprehensive and straightforward so you can share insights with your internal marketing team. Using insights for your report, we’ll make recommendations for how to improve based on the numbers, and provide insights and research into the best ways for you to see increased ROI.