Posts Categorized: blog

June 20, 2016

eCommerce Product Marketing Must-Have You go to the store to buy milk. On your way to the dairy section, you see a sleek product display at the end of an aisle that catches your eye. You remember, “Oh, shoot. I need sunscreen too!” Then, 10 additional items later, you’re checking out. Yep, happens to me too–especially… Read more »

March 24, 2016

Sellpoints has been working diligently to improve conversion rates on Movavi sells software in the video editing and file conversion space directly on their website, and Sellpoints was able to help them increase their conversion rate for purchases, increase their revenue per visitor, and their average order size. Check out the below webinar to see… Read more »

November 25, 2015

WHY SO EFFECTIVE? The online shopping experience can make or break turning a casual browser into a lifelong customer. Many brands and retailers spend thousands of dollars–and even hundreds-of-thousands of dollars, on SEO, PPC, etc just to get shoppers to a product page alone. But once they are there, then what? Getting shoppers through the… Read more »

November 16, 2015

Late last month, we hosted a Webinar discussing the in’s and out’s of Google Shopping (PLA). In case you missed it, here is a brief recap: Earlier this year, we partnered with several retailers to deliver the highest possible ROI for brands that they work with, using Google Shopping (PLA) and Google Search (PPC). Product Listing… Read more »

November 2, 2015

Pull More Revenue From Your eCommerce Store Owning and running your own eCommerce store is no walk in the park. You need to have solid knowledge of your customers, marketing tactics, various technologies, and even certain SEO strategies. But there are some simple, yet often overlooked, ways of squeezing even more revenue from your eCommerce… Read more »

October 22, 2015

“The whole is greater than the sum of its parts.” – Aristotle In general, people get this statement, but when we apply the power behind this saying to digital marketing, it gets even more interesting. When we apply this concept to all the services we provide, the client partnership & the value we add becomes very… Read more »

October 13, 2015

The holidays are quickly approaching, and businesses are searching for the best ways to spend the last of their marketing budget in order to maximize their profits this year. With the holiday shopping season becoming increasingly competitive, we asked a few digital marketing experts to share their tips on how businesses and retailers can maximize… Read more »

September 21, 2015

Sellpoints is excited to welcome guest blogger, Ryan Stewart, this week. Ryan shares his expertise on effective Twitter marketing. Twitter Marketing Done Right Remember the rap song “Remember The Name,” by Fort Minor? Sorry. I just got it out of my head too. For about a year, it was played at the beginning of every sporting… Read more »

September 18, 2015

This Week in Industry Insights… It’s Friday, and we’d like to bring the next installment of thought-provoking articles from the industry. These articles range from industry insights and news, to best practices and how-tos. If you’d like to share any articles with us for our Week In Review, feel free to send your suggestions to… Read more »

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