Posts Categorized: seo

September 1, 2015

One of the main tenets of SEO and increasing a brand’s overall search rankings is to ensure that a website and its content are configured properly. Aka you can’t be search engine optimized if Google can’t read your content. Even if it is being produced regularly at the highest quality, content won’t attain much SEO… Read more »

July 10, 2015

It’s Friday, and we’d like to bring the next installment of thought-provoking articles from the industry. These articles range from industry insights and news, to best practices and how-tos. If you’d like to share any articles with us for our Week In Review, feel free to send your suggestions to info@sellpoints.com. Newegg Opens An Online… Read more »

July 7, 2015

Hello and welcome back to the second installment of #DigitalDarwinism. For those who did not catch the first installment, you can find it here. We are talking about keeping up with not just your competition, but the overall digital consumer landscape. As advertisers and publishers continue to push the envelope, consumers get more and more… Read more »

June 19, 2015

It’s Friday, and we’d like to bring the next installment of thought-provoking articles from the industry. These articles range from industry insights and news, to best practices and how-tos. If you’d like to share any articles with us for our Week In Review, feel free to send your suggestions to info@sellpoints.com. 1) A Canadian retailer’s… Read more »

June 18, 2015

I’ve been working in digital marketing long enough to see many changes: the Google shopping tab becoming a major revenue stream, “enhanced campaigns” [author’s note- I was on my honeymoon when they officially launched…my clients called that “bad timing”. I had my wedding booked before the very short notice was given], and the SF Giants,… Read more »

June 17, 2015

In the world of SEO, specialists use a wide spectrum of tools on a daily basis. Some great tools that shouldn’t be overlooked are extension plugins for browsers. Extensions are generally free and allow SEO agents to effectively and efficiently find out information about a website or webpage. Here are some of my favorite SEO… Read more »

June 12, 2015

It’s Friday, and we’d like to bring the next installment of thought-provoking articles from the industry. These articles range from industry insights and news, to best practices and how-tos. If you’d like to share any articles with us for our Week In Review, feel free to send your suggestions to marketing@sellpoints.com. 1) 3 Tools To… Read more »

June 10, 2015

In the midst of the April 21, 2015 frenzy that was the Google Mobile Update, some may have forgotten that as early as November 2014, Bing announced on its site “How Bing and Your Mobile Device Became Friends.” The later in May 2015 they released a follow-up post detailing the methodology and process of their… Read more »

June 5, 2015

It’s Friday, and we’d like to bring the next installment of thought-provoking articles from the industry. These articles range from industry insights and news, to best practices and how-tos. If you’d like to share any articles with us for our Week In Review, feel free to send your suggestions to marketing@sellpoints.com. 1) 7 Steps in… Read more »

May 29, 2015

It’s Friday, and we’d like to bring you five thought-provoking articles from the industry. These articles range from industry insights and news, to best practices and how-tos. If you’d like to share any articles with us for our Week In Review, feel free to send your suggestions to marketing@sellpoints.com. 1) 19 Subject Line Stats Impacting… Read more »

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